Data, privacy and permissions
We use your store’s data to analyze your catalog, recommend and validate moves, and measure the changes you ship. The legal detail is in our privacy policy and terms.
How your data is used
Section titled “How your data is used”- To recommend, validate and measure price moves for your store.
- Validation runs on private copies of your products in Parbat’s own test stores.
- Anonymized, aggregated outcomes may inform our work; they’re a condition of the free beta.
- A named case study or reference call only ever happens with your written approval.
Shopify permissions
Section titled “Shopify permissions”| Permission | Why Parbat needs it |
|---|---|
| Products (read and write) | Read your catalog and costs; write is used only when you ship or roll back a price. |
| Orders | Sales velocity, price history and measuring shipped moves. |
| Inventory and locations | Your inventory position, which shapes which moves make sense. |
| Customers | Which customer placed each order (their Shopify ID, name, tags and tax-exempt status), and your total customer count. |
| Customer events | Storefront behavior from the Parbat pixel, used to build the simulated shoppers that validate moves. |
| Pixels (write) | Install the Parbat pixel on your storefront. |
| Themes, files, content and navigation (read) | Read your theme, files, pages and navigation to build a private copy of your storefront for the simulated shoppers. The copy doesn’t include your customers or orders. |
The Parbat pixel
Section titled “The Parbat pixel”Parbat installs a Shopify web pixel to understand storefront behavior. It sends every standard storefront event Shopify reports, such as page views, product views, searches, add-to-carts and checkout steps. Each event carries:
- the event’s name and time, and the details Shopify attaches to it, such as the products, prices and cart or order totals
- the page, referrer and campaign tags, and the page and browser details Shopify reports, such as the page title and screen size
- the product and variant the shopper saw, and the price and currency shown
- an anonymous browser ID, and the shopper’s Shopify customer ID if they’re logged in
- the shopper’s device type (mobile, tablet or desktop) and browser language
How it’s limited:
- It only runs when the shopper has allowed analytics.
- Fields that hold a name, email address, phone number or street address are removed before anything is sent. The page address and any search text are sent as they are.
- It isn’t used for advertising and your data isn’t sold.
Exporting your conversations
Section titled “Exporting your conversations”You can export your workspace’s conversations with Z as HTML, JSON or CSV from Settings, Data & Sync.
Deleting your data
Section titled “Deleting your data”See Uninstalling Parbat. For any other privacy request, or to ask for our data processing agreement, email privacy@parbat.ai.